About Us


SALNAF is the brainchild of me & my wife. We named our business after our lovely pet family initials, Sophie, Leo, Felix, N (as in &) my boy Adam and beautiful daughter Amber. Our passion for our pet kids and the joy they bring to our lives inspired us to start an online pet supplies business. 


Our online pet supplies business was born during the COVID-19 pandemic, as my wife and I were facing difficulties while trying to provide for our pet children. Our experience has given us insight into the challenges that pet owners face when searching for certain products, only to find that they are out of stock. For instance, we encountered difficulties when trying to order our beloved pet Felix's favourite turkey dinner patties, which were unavailable on Online Stores. Therefore, we are committed to ensuring that our sales channels are continuously stocked with the products that our customers require.


Our goal is to provide pet owners with a hassle-free and delightful experience by offering a comprehensive selection of products from reputable pet brands, available in a single location. Our inventory includes various items such as food, treats, toys, and accessories, designed to satisfy the needs of pets and their owners, ensuring their health and happiness. 


We have been in the business for two years and are growing together with the trust of our brand partners that supports our vision. We work with national distributions and brands directly to offer a large variety to our customers. We have gained a loyal customer base and a high customer satisfaction rating, and we are always looking for ways to expand our product offerings. 


At SALNAF, we do strong analysis for each brand and their products to make sure they are the best fits for our customers. We have more than 200 active brands on board and 20+ direct brands working with us. We also offer vast shipping options. 

Thank you for choosing SALNAF as your trusted source for pet supplies.